N/A
N=5,697
Assessing the Impact of myHealth Rewards Enrollment Emails
Health Promotion · Wellness Programs
Bottom Line
View on ClinicalTrials.gov: NCT03965754 ↗Enrolled (actual)
5,697
Serious AEs
—
Results posted
Oct 2020
Primary outcome: Primary: Enrollment (7 Days) — 29; 126; 88; 145 Participants — p=<.001
Study Design & Population
- Study type
- Observational
- Phase
- N/A
- Interventions
- Social norms (Behavioral); Loss framing (Behavioral); Email reminder (Behavioral)
- Age
- Adult, Older Adult · 18+ yrs
- Sex
- All
- Sponsor
- Geisinger Clinic
- Primary completion
- May 2019
Outcome Measures
| Outcome | Result | p-value |
|---|---|---|
| PRIMARY Enrollment (7 Days) |
29; 126; 88; 145; 4; 8 | <.001 sig |
| PRIMARY Logging in (7 Days) |
0; 182; 117; 222; 0; 25 | .020 sig |
Summary
The purpose of the study is to evaluate, prospectively, the potential impact of different email message conditions (no email, standard promotional email, social norms, and loss framing) on enrollment in a wellness program (myHealth Rewards) by Geisinger Health Plan (GHP) members.
Eligibility Criteria
Inclusion Criteria
- Geisinger employees who are benefits subscribers
Exclusion Criteria
- Those who had already registered for myHealth Rewards in 2019, up through May 6, 2019
- New Geisinger employees hired between December 1, 2018 and May 6, 2019
- Existing Geisinger employees who transitioned from non-subscribers in 2018 to subscribers in 2019
Data sourced from ClinicalTrials.gov (NCT03965754). Outcome figures and adverse-event rates are extracted automatically from the registry's posted results and are provided for clinician reference, not as a substitute for the primary publication.