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N/A N=1,565 Randomized Prevention

Impact of Vaping Prevention Advertisements

Vaping

Enrolled (actual)
1,565
Serious AEs
0.0%
Results posted
Apr 2024
Primary outcome: Primary: Mean Susceptibility to Vaping Score — 2.16; 2.21; 2.36 score on a scale

Study Design & Population

Study type
Interventional
Phase
N/A
Interventions
The FDA's The REal Cost vaping prevention ads - Health harms theme (Behavioral); The FDA's The Real Cost vaping prevention ads - Addiction theme (Behavioral); Neutral vaping ads (Behavioral)
Age
Pediatric · 13+ yrs
Sex
All
Sponsor
UNC Lineberger Comprehensive Cancer Center
Primary completion
Nov 2021

Outcome Measures

OutcomeResultp-value
PRIMARY
Mean Susceptibility to Vaping Score
2.16; 2.21; 2.36
SECONDARY
Mean Attention Score
4.49; 4.49; 4.10
SECONDARY
Mean Negative Affect Score
3.42; 3.19; 2.68
SECONDARY
Mean Cognitive Elaboration Score
3.59; 3.57; 3.43
SECONDARY
Mean Social Interactions Score
3.33; 3.20; 3.19
SECONDARY
Mean Vaping Health Harm Risk Beliefs Score
4.09; 4.09; 3.85
SECONDARY
Mean Vaping Addiction Risk Beliefs Score
3.77; 3.78; 3.58
SECONDARY
Mean Vaping Attitudes Score
2.35; 2.37; 2.60
SECONDARY
Number of Days Participants Vape (E-cigarette Use)
1.86; 1.98; 2.14
SECONDARY
Mean Smoking Health Harm Risk Belief Score
4.02; 3.98; 3.83
SECONDARY
Mean Smoking Addiction Risk Belief Score
3.79; 3.82; 3.76
SECONDARY
Mean Smoking Attitude Score
2.13; 2.16; 2.35
SECONDARY
Mean Susceptibility to Smoking Cigarettes
2.02; 2.05; 2.21
SECONDARY
Number of Days That Participants Who Smoke Cigarettes
1.61; 1.63; 1.8

Summary

The purpose of this randomized controlled trial is to determine whether exposure to vaping prevention advertisements (ads) reduce susceptibility to vaping among adolescents. Previous studies have been informative, but they have tended to be one-time experimental studies that do not replicate the repeated exposures to ads that people have in the real world. This study addresses this issue by repeatedly exposing participants to vaping prevention ads over time. Participants will be adolescents aged 13-17 who currently vape or who are susceptible to vaping. Participants will be randomly assigned to ad stimuli. They will be assigned to one of two The Real Cost trial arms-health harms or addiction-or to a control trial arm (probability of assignment is 1/3 for all trial arms). Participants in the study will take 4 online surveys over a 3-week period, once per week (At week 0, 1, 2, and 3). All participants will view randomized ad stimuli based on their trial arm and answer surveys items at each session.

Eligibility Criteria

Inclusion Criteria

  • Between ages 13-17 years old
  • Be able to read and speak English
  • Be able to take an online survey in English
  • Be susceptible to vaping

Exclusion Criteria

  • None
View full record on ClinicalTrials.gov →

Data sourced from ClinicalTrials.gov (NCT04836455). Outcome figures and adverse-event rates are extracted automatically from the registry's posted results and are provided for clinician reference, not as a substitute for the primary publication.

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