Mode
Text Size
Log in / Sign up
N/A N=1,487 Randomized Double-blind Treatment

Smoker-to-Smoker (S2S) Peer Marketing and Messaging to Disseminate Tobacco Interventions

Smoking Cessation

Enrolled (actual)
1,487
Serious AEs
Results posted
Feb 2021
Primary outcome: Primary: Smoking Cessation — 89; 57; 88; 68 Participants

Study Design & Population

Study type
Interventional
Phase
N/A
Interventions
Recommender CTHC (Behavioral); Standard CTHC (Behavioral); Peer Recruitment (Other); Standard Online Recruitment (Other)
Age
Adult, Older Adult · 18+ yrs
Sex
All
Sponsor
University of Massachusetts, Worcester
Primary completion
Nov 2019

Outcome Measures

OutcomeResultp-value
PRIMARY
Smoking Cessation
89; 57; 88; 68; 116; 150
SECONDARY
Change in the Number of Cigarettes Smoked
-9.60; -7.95; -10.63; -9.08
SECONDARY
Repeated Use of Decide2Quit Functions
173; 159; 171; 157; 24; 24
SECONDARY
Recruitment of African Americans
49; 49; 47; 44
SECONDARY
Recruitment Time
377.22; 379.29; 383.98; 367.28

Summary

The research study, "Smoker-to-Smoker (S2S) Peer Marketing and Messaging to Disseminate Tobacco Interventions" will test two smoker-driven, social marketing innovations to recruit and engage smokers in Decide2Quit.org (Decide2Quit), which is an evidence-based, effective "Digital Intervention for Smoking Cessation".

Eligibility Criteria

Inclusion Criteria

  • 18 years of Age or older
  • Current smoker

Exclusion Criteria

  • Under 18 years of age
  • Non-smoker
View full record on ClinicalTrials.gov →

Data sourced from ClinicalTrials.gov (NCT03224520). Outcome figures and adverse-event rates are extracted automatically from the registry's posted results and are provided for clinician reference, not as a substitute for the primary publication.

Back to search