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N/A N=216 Randomized Prevention

Online Study of the Effects of Sugary Drink Warning Labels on Consumption

Food Preferences

Enrolled (actual)
216
Serious AEs
0.0%
Results posted
Apr 2024
Primary outcome: Primary: Beverage Calories Purchased, Week 1 — 1.43; 1.40 Logged calories/100mL

Study Design & Population

Study type
Interventional
Phase
N/A
Interventions
Exposure to sugar-sweetened beverage warning labels (Behavioral); Exposure to calorie information (Behavioral)
Age
Adult, Older Adult · 18+ yrs
Sex
All
Sponsor
University of Pennsylvania
Primary completion
Jan 2023

Outcome Measures

OutcomeResultp-value
PRIMARY
Beverage Calories Purchased, Week 1
1.43; 1.40
PRIMARY
Beverage Calories Purchased, Weeks 2-4
1.49; 1.43
PRIMARY
Beverage Added Sugars Purchased, Week 1
8.95; 8.10
PRIMARY
Beverage Added Sugars Purchased, Weeks 2-4
8.90; 6.99
SECONDARY
Number Purchasing a Sweetened Beverage, Week 1
67; 68
SECONDARY
Number Purchasing a Sweetened Beverage, Weeks 2-4
77; 73
SECONDARY
Snack Calories Purchased, Week 1
2.89; 2.94
SECONDARY
Snack Calories Purchased, Weeks 2-4
2.94; 2.96
SECONDARY
Snack Added Sugars Purchased, Week 1
28.3; 31.2
SECONDARY
Snack Added Sugars Purchased, Weeks 2-4
38.3; 37.3
SECONDARY
Total Calories Purchased, Week 1
3.52; 3.55
SECONDARY
Total Calories Purchased, Weeks 2-4
3.56; 3.55
SECONDARY
Total Added Sugars Purchased, Week 1
353; 321
SECONDARY
Total Added Sugars Purchased, Weeks 2-4
378; 327
SECONDARY
Volume of Sweetened Beverages Consumed by Child, Baseline
6.4; 7.2
SECONDARY
Volume of Sweetened Beverages Consumed by Child, Final
6.4; 7.2
SECONDARY
Volume of Sweetened Beverages Consumed by Parent, Baseline
4; 6
SECONDARY
Volume of Sweetened Beverages Consumed by Parent, Final
3.4; 5.6
SECONDARY
Noticing the Label
34; 62; 48; 22; 12; 10
SECONDARY
Perceived Label Influence
15; 41; 19; 21; 60; 32
SECONDARY
How Much do You Trust the Information on This Label
5.4; 6.0
SECONDARY
Likelihood of Label Changing Thoughts
3.7; 4.2
SECONDARY
Encourage You to Give Fewer Beverages to Your Child
3.9; 4.3
SECONDARY
Negative Reactions to the Label
2.4; 3.4
SECONDARY
Child Enjoyment of Water
5.1; 5.2
SECONDARY
Child Enjoyment of Orange Juice
5.3; 5.1
SECONDARY
Child Enjoyment of Soda
4.8; 4.4
SECONDARY
Child Enjoyment of Sports Drink
4.6; 4.7
SECONDARY
Likely to Serve or Buy Water
4.0; 4.0
SECONDARY
Likely to Serve or Buy Orange Juice
4.1; 4.1
SECONDARY
Likely to Serve or Buy Soda
2.1; 2.1
SECONDARY
Likely to Serve or Buy Sports Drinks
2.6; 2.8
SECONDARY
Health Beliefs and Risk Perceptions Index for Water
41.8; 40.3
SECONDARY
Health Beliefs and Risk Perceptions Index for Orange Juice
28.7; 29.3
SECONDARY
Health Beliefs and Risk Perceptions Index for Soda
13.4; 14.6
SECONDARY
Health Beliefs and Risk Perceptions Index for Sports Drinks
23.3; 23.1
SECONDARY
Estimate of How Many Teaspoons of Added Sugar Are in Water
0; 0
SECONDARY
Estimate of How Many Teaspoons of Added Sugar Are in Orange Juice
4; 4
SECONDARY
Estimate of How Many Teaspoons of Added Sugar Are in Soda
10; 16
SECONDARY
Estimate of How Many Teaspoons of Added Sugar Are in Sports Drinks
6; 8
SECONDARY
Perceived Amount of Added Sugar in Water
2.0; 2.1
SECONDARY
Perceived Amount of Added Sugar in Orange Juice
2.5; 2.4
SECONDARY
Perceived Amount of Added Sugar in Soda
3.0; 3.0
SECONDARY
Perceived Amount of Added Sugar in Sports Drinks
2.7; 2.7

Summary

The aim of this study is to determine the degree to which sugar-sweetened beverages (SSB) warning labels increase consumers' knowledge about the potential health harms of SSBs and reduce SSB purchases and consumption. 216 racially and ethnically diverse parents of children 6-11 years old will be recruited to buy snacks and beverages for four weeks via an online store that ships participants their purchases. Participants will be randomized to either 1) calorie labels (control); or 2) sugar graphic warning labels. The investigators hypothesize that sugar graphic warning labels displayed in an online store in weeks 2-4 will lead to the greatest reductions from week 1 across both primary outcomes compared to the control group that will only see calorie labels.

Eligibility Criteria

Inclusion Criteria

  • a primary caregiver of a child 6-to-11 years old;
  • >=18 years old;
  • can read and speak English;
  • primary grocery shopper for their household;
  • have regular Internet access; and
  • report that the oldest of their children between 6 and 11 years old is consuming sugar sweetened beverages at least twelve times per month or approximately three times a week

Exclusion Criteria

  • not a primary caregiver of a child 6-to-11 years old;
  • <18 years old;
  • cannot read and/or speak English;
  • not the primary grocery shopper for their household;
  • does not have regular Internet access; and
  • does not report that the oldest of their children between 6 and 11 years old is consuming sugar sweetened beverages at least twelve times per month or approximately three times a week
View full record on ClinicalTrials.gov →

Data sourced from ClinicalTrials.gov (NCT05079477). Outcome figures and adverse-event rates are extracted automatically from the registry's posted results and are provided for clinician reference, not as a substitute for the primary publication.

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